All of my competitors have one and so “I must have one too” they say to themselves. And so the hunt begins for a good designer and something affordable, a very hard combination to balance, because most of the time you get what you pay for right?…As time presses on and the months go by you forget that you have a website and no body calls you from it. You even forget about the monthly hosting fees you are paying to keep it alive and press on being busy with your small business, being caught up in the business of growing your business.

You may even have a beautifully designed website which you spend thousands of hard earned money on. So you think to your self “Why isnt the phone ringing ?”or “Why am i not getting any emails ?” from my investment. The answer is very simple, the designer may have done the work for you and designed a lovely website, but he/she didn’t tell you how to market it or use it to your advantage. After all “all i was told was i need a website and then lots of people would phone me right?….” WRONG !!!!!

Here are a few things you can have a look at that will give you some answers right away, so you can go back to your website designer and say “Hey! … what about these elements… did you put them in my website?”.

Okay so here goes:

1. The First thing you should do is go to alexa.com a website ranking website and type in the address of your website in the panel on the right, then click submit.It will tell you your page ranking globally as well as in your country… If it says “no rank” then your web designer is very naughty. That means your designer hasn’t even submitted your website.

2. The Second thing you need to check your title tags “

3. Thirdly check your Meta tags , these describe your website, another word for it is Keywords. Basically the reason for these keywords is when people look for you on Google, they type in certain words, the more your keywords are similar to the words that are searched for, the quicker they will find you. If you have no metag tags then its almost impossible to find you. I will elaborate more on this topic too in future articles.

4. The Fourth is about HEADERS, your website is like an iter-active online brochure, like all brochures or documents there is a header, in websites these are really important, if they contain some of your keywords even better. Also also ask then if the Headers are in size, basically are they large, Google likes headers.

5. And the Last one for today is about content. Google like lots of information to be on your page, and in those pages you should use the keywords you want to promote in that website every 100 characters. This action is called key word density, a 1% to 4% density is good.

Well thats all for today, there is so much more i can talk about, to assist you in developing your website, so stay tuned for more practical tips on your website and take control of it so it can start to work for you….

Article Source:www.skills-universe.com

---

Share this article